Rajan Mehta | Watch, Eyewear & OEM Expert | Myntra Partner

Rajan Mehta

Founder & CEO · House Of Brands Fashion LLP

Global Manufacturing Expert · Watch Industry Leader · OEM & Private Label Specialist

25+ years of global industry experience across 40+ countries.

Helping brands transform ideas into successful products through innovative product development, world-class manufacturing, global sourcing, and strategic brand building.

Rajan Mehta at Baselworld — Founder & CEO, House Of Brands Fashion LLP
Baselworld · Switzerland
On the floor with the world's finest watchmakers.
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Years experience
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Countries served
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Leading brands
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OEM projects
Millions of products deliveredGlobal manufacturing network25+ years of trusted partnerships
Trusted by leading brands
TimexLee CooperKappaMaximaDanish DesignJacob JensenDressberryRoadsterMast & HarbourWrognHRXAnoukKillerProvogueTimexLee CooperKappaMaximaDanish DesignJacob JensenDressberryRoadsterMast & HarbourWrognHRXAnoukKillerProvogue
About Rajan Mehta

Building brands that the world wears.

I am the Founder & CEO of House Of Brands Fashion LLP with over 25 years of experience in the global watch, fashion accessories, and lifestyle industry.

After completing Mechanical Engineering from REC Kurukshetra and an MBA from IIM Calcutta, I built my career working with leading international brands before establishing my own manufacturing and brand development company.

Having worked across India, Europe, the Middle East and China, I specialize in product development, private-label manufacturing, global sourcing, packaging innovation, and retail strategy.

My mission is to help businesses build products that customers love.

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Mechanical Engineering
REC Kurukshetra
MBA · Strategy
IIM Calcutta
Manufacturing & Sourcing
India · China
Global Trade Networks
Europe · Middle East
Founder & CEO
House Of Brands LLP
Category Platforms
3 Ventures
Professional Expertise

Twenty capabilities. One obsession with quality.

View all expertise

Watch Manufacturing

End-to-end development from movement to assembly.

OEM Manufacturing

Contract manufacturing built on precision and trust.

ODM Manufacturing

Original designs ready to be re-branded fast.

Private Label

Turnkey programs for retailers and marketplaces.

Product Development

From sketch to shelf-ready product.

Global Sourcing

Trusted supplier network across continents.

China Sourcing

20 years across Shenzhen, Guangzhou & Yiwu.

India Manufacturing

Vetted Indian factories for quality at scale.

Fashion Accessories

Bags, belts, wallets, lifestyle categories.

Sunglasses

Premium acetate & metal eyewear for global brands.

Leather Goods

Full-grain and PU leather with luxury finishing.

Gift Sets

Retail-ready gift sets engineered for margin.

Packaging

Structural + graphic packaging that elevates.

Vendor Development

Supplier ecosystems that scale with the brand.

Supply Chain

Lean supply-chain design end to end.

Retail Expansion

Assortment, channel and rollout strategy.

Marketplace

Winning on Myntra, Amazon, Flipkart, AJIO, Noon.

Brand Building

Positioning, identity, and go-to-market.

Quality Assurance

Audits, inspections and QMS setup.

Licensing

Managing international licenses across categories.

Industries

Categories I have shaped, sourced, and shipped.

Brands I've helped build

Two decades. Dozens of iconic brand stories.

Over the past two decades, I have contributed to product development, sourcing, manufacturing, packaging, and scaling products for many leading fashion and lifestyle brands.

Timex
Lee Cooper
Kappa
Maxima
Danish Design
Jacob Jensen
Dressberry
Roadster
Mast & Harbour
Wrogn
HRX
Anouk
Killer
Provogue
Awards & Recognition

Recognized for trusted leadership in manufacturing and marketplace growth.

A record of industry recognition earned across marketplace excellence, corporate transformation, and manufacturing leadership — including Myntra's Highest Absolute GMV award and the Asia Excellence Awards 2025.

Marketplace Experience

Winning shelves, physical and digital.

Myntra
Amazon
Flipkart
AJIO
Shoppers Stop
Noon
Export · Global reach

Exporting to 40+ countries worldwide.

A globally-tuned manufacturing and export practice — sourcing where it makes sense, producing where it excels, and shipping where the demand is.

  • International Manufacturing
  • OEM Export Programs
  • Global Supply Chain
  • Worldwide Distribution
  • Import & Export Consulting
  • International Buyer Networks
  • Global Retail Partners
  • Trade Fair Presence
Explore the export practice
Journey

Twenty-five years, condensed.

From an engineer at REC Kurukshetra to a global manufacturing entrepreneur — a career built one product, one factory, and one brand at a time.

  1. 1996
    Mechanical Engineering
    REC Kurukshetra
  2. 1998
    MBA · Strategy & Marketing
    IIM Calcutta
  3. 2000
    Global brand career begins
    International consumer brands
  4. 2005
    European market expansion
    Design & retail exposure
  5. 2010
    China manufacturing hub
    Shenzhen · Guangzhou · Yiwu
  6. 2015
    Founded House Of Brands Fashion LLP
    Independent OEM & brand development
  7. 2020
    Category ventures launched
    3 category manufacturing platforms
  8. Today
    Industry thought leader
    40+ countries · 20+ brands · 100+ OEM projects

"The best products are not manufactured — they are engineered into meaning. Every stitch, movement and finish tells the customer what the brand believes."

Rajan Mehta
Let's build something enduring

Have a product idea?
Let's take it to the world.

Whether you're launching a new brand, sourcing a category, or scaling an existing line — I offer a limited number of consulting engagements each quarter.